Bar Decor Ideas That Keep Groups Around Longer

Commercial bar decor ideas judged on one question: does it give a group a reason to stay for one more round?
Moody cocktail bar with a lit back bar and stools

Good bar decor ideas do one job: they give a group a reason to stay for another round. For a commercial bar, that means lighting that flatters people, a back bar worth looking at, one wall built for photos, seating that encourages groups, and something to do besides stare at a phone. This list skips home-bar advice and focuses on rooms that serve the public, sorted from quick fixes to bigger projects. The last idea is the only one that pays the bar back.

Lighting first

Dim the room, light the bar

The bar top and back bar should be the brightest things in the room. Everything else can fall away. It pulls people toward the rail and makes the bottles look like a display rather than storage. Effort: low to moderate. Upkeep: bulbs.

Candles and table lamps

Low light at table level makes faces look good, which makes guests take more photos and stay longer. Effort: low. Upkeep: replacing candles or batteries nightly.

Bar wall ideas

A back bar that tells a story

Group bottles by color or region, light them from below, and leave a few gaps for objects that say something about you: an old sign, a trophy, a photo of the original owner. Effort: moderate. Upkeep: dusting and restocking, which you do anyway.

Back-bar shelving lit from below, one of the bar wall ideas that photographs well
A lit back bar is the backdrop behind almost every bar photo.

Framed history

Old photos of the street, the building or the team that started the place. Pubs especially benefit from a wall that looks like it has been collecting memories for years. Effort: low to moderate. Upkeep: none.

A chalkboard or letter board

A changing line, a daily special or a running joke. It gives regulars something new to read and gives first-timers a caption. Effort: low. Upkeep: someone with good handwriting once a week.

One wall built for photos

A mural, a neon line or a bold texture placed where groups naturally gather, often near the restrooms or the end of the bar. Keep it away from the service well so photo groups do not block bartenders. Effort: moderate to high. Upkeep: low.

Layout and furniture

Group-friendly seating

High-tops for six, a long communal table, a corner booth. Bars that only seat pairs lose birthday groups to bars that can fit ten. Effort: moderate. Upkeep: low.

A game corner

Darts, a pool table, shuffleboard, a couple of board games behind the bar. Games are bar ideas for business that work because they give people a reason to stick around. Effort: moderate. Upkeep: replacing darts and cues.

A patio refresh

String lights, heaters and plants. In South Florida a patio can be the busiest part of the bar for most of the year. Effort: moderate. Upkeep: weather.

The bar decor idea that pays for itself

Every idea above costs money to build and maintain. Most of them are worth it. But one addition does the decor job and the entertainment job at once, and the bar never pays for it.

A SmileMore booth is a walk-in photo booth with a curtain and bench, dressed in your bar colors. Guests tap a card or phone to start, cram in with their friends, and leave with two printed strips that have your bar’s name on the bottom. Delivery, stocking, remote check-ins and repairs all fall on us. For the bar, that means 10% to 25% of each session comes back to you, paid monthly. Sign on for a year, with the first 90 days as a trial window, and if your crowd ignores it, we wheel it out.

SmileMore Classic booth set up in a bar, a bar decor idea that earns money (design render)
Visible from the rail, out of the service path.

The best spot is usually the dead corner every bar has: past the pool table, near the restroom hallway, where the old jukebox used to be. Visible from the rail, out of the service path, and on the way somewhere people walk all night. The busiest moment is late evening, a couple of drinks in, when the group starts debating where to go next and decides to take one more picture instead.

Comparing bar decor ideas

Bar idea Cost to build Maintenance Shows up in photos? Revenue?
Lighting changes Low to moderate Low Improves every photo No
Storytelling back bar Moderate Low Sometimes No
Photo wall or mural Moderate to high Low Often No
Game corner Moderate Moderate Sometimes Only if coin-operated and owned
SmileMore booth (hosted) None at all Ours to handle Each session prints strips Yes, 10 to 25 percent

What a booth did in its first month

The first SmileMore booth sits in a university lobby, not a bar, and it still makes the point: students ran north of 300 paid sessions there in the first month, and nobody on staff had to promote it. Our second booth went live at a burger spot by the beach, Hausmash, in Lauderdale-By-The-Sea. Read the full story in the NSU install write-up, and if you want ideas for filling slow nights, our list of bar promotion ideas pairs well with this one.

Turn the dead corner into the busiest spot in the bar

Text over the corner that never quite works and your two busiest nights. If the space fits, we mock up the wrap in your colors.

See if your space qualifies

Bar owner questions about decor and booths

What decor makes a bar feel busier? Low light, a bright back bar, group seating and anything that pulls people across the room. A full-looking room comes from where people stand, not just how many there are.

Which corner of a bar works best for a booth? Visible from the bar but out of the servers path, ideally near the restrooms or at the end of the room. We confirm the spot with you before delivery.

Will guests spill drinks on the booth? Sometimes, and the cabinet is built for bar life. Any repair is our cost, not yours.

Do pubs suit a booth as well as cocktail bars? Yes. Pubs with regulars, sports nights and group bookings are some of the strongest fits because people come back and bring friends.

Thomas Steckman

Thomas Steckman is the founder of SmileMore and Vertex Vending Group. An NSU marketing grad based in Davie, Florida, he builds, places and runs real walk-in photo booths across South Florida.

Want a free booth at your venue?

We install, stock and maintain it at no cost to you. You get a share of every sale, paid monthly. Miami to Palm Beach.